“ReadThaRoom” is an intimate show produced by Jayda Irene accompanied by guest emerging/established artists and musicians. 

Vocal artists are allocated a 30 minute intimate concert session and interview with RTR special guest host, each set will be tailored to a theme that will be brought to life by the internal production team. At the end of the year, we will conclude with a release party/ network mixer to create a supportive community of artists in Northern California. The goal is to create an influential intergenerational environment that will help bring wisdom to artists who seek it and bring value to connecting the creative community.

This production will :

• Challenge artists to dig deeper to develop within their artistry and showcase their creative works.
•  Provide full artist experience leading to full performance  (ie. Makeup, Set design, costume/styling,etc.)
• Offer creative collaboration, on set entertainment experience, and networking opportunities. 
• Provide an opportunity for career exposure, collaboration, and experience with intimate crowds.

The day of the show each artist will perform a 30 min musical set and 10 min interview.  

Prior to filming each artists receives:

• 1 on 1 collaboration with Jayda (5-8 hrs per artists, per session) where we discuss goals, set plans into motion, and also how to take care of mind, body and spirit while working in their profession.
• Personal set design, costume/styling, make up and hair
•  Recorded video of their ReadThaRoom session.

Short term goal for ALL collaborators: 

Bridge the Norcal community together byway of collaboration, educating, and enriching the lives of artists, musicians, producers, directors, hosts and more. The project will conclude with an annual Networking Release Party to encourage the participants, community members, and artists to connect and collaborate on other projects and oppurtunities. (Eventually leading to a nationwide community for collaboration)

Long term goal for YOUTH:

The goal of ReadThaRoom is to be able to equip young emerging artists to be prepared for success. Whether they are in front of the camera or behind the scenes, with ReadThaRoom, they will become equipped with the necessary skill to complete a full on production (pre & post) and conclude with an event. ReadThaRoom will aim to develop the next generation of producers, directors, set/hair/makeup designers, musicians, singers, dancers, event coordinators, videographers and editors.