Color in Cascardo Coloring Book
This project is to bring comfort and healing to front line workers, educators and people in our community during the covid-19 pandemic by offering a unique coloring book of original, imaginative and inspiring designs.
Leader
Daniel Cascardo
Location
Southeast Michigan Detroit, MI 48206
About the project
In the beginning of 2020 the Covid-19 coronavirus spread all over the world, causing a global pandemic. People were asked to stay home in order to slow down the spread of the highly infectious decease.
On the first day of the stay home order I decided to do something positive, that didn’t require, face masks, hand sanitizer or toilet paper. I created the “Color in Cascardo Challenge” by sharing a line drawing every day for people to download and color, hoping that it would help them stay positive, relieve stress and engage their imaginations.
People looked forward to seeing and coloring the image every day, but some didn’t have access to a printer or weren’t able to download the designs. I decided that it would be great to create a coloring book that I can donate to frontline workers, patients and people in the community.
The Steps
Design and illustrate the coloring book
Launch ioby fundraiser
Print 1000 coloring books
Promote and distribute to the community
Why we‘re doing it
The coronavirus pandemic has changed all of our lives in so many ways, bringing on fear, anxiety and uncertainty. We are all looking for ways to stay positive, engaged and inspired during these very challenging times. I want to do my part as an artist in offering my work to bring hope, encourage creativity and stimulate the imaginations of frontline workers and people in our community. Coloring has many calming and therapeutic properties. It brings you into the moment, allowing your mind to focus and heal. I hope that my coloring book will help people cope with their situations and encourage them to stay healthy, safe and inspired.