Basics | Eligibility | Ineligible projects | Caps & Your Budget | Reporting & Receiving Funds | Contact Us

New to ioby? It might be best to start with our general FAQ here.

Match funding basics

How does match funding on ioby work? When you fundraise on ioby with match funding, donations to your campaign will be doubled instantly, so you move toward your goal twice as fast. So if someone donates $25, your page will reflect a donation of $50!

How do I get approved for match funding? Simply share your project idea via the brief form here. You’ll need to create an ioby account, or sign into an existing ioby account, to do this; the process typically takes 5-10 minutes. After you share your project idea with us, you'll be contacted by a member of our team within 1-2 business days. They can confirm for you if the project idea you shared is eligible for matching funds, or ask questions if we need a little more information. If you’re fairly confident your project fits the public guidelines, feel free to begin building a fundraising page immediately after sharing your idea, or you can wait to hear from us.

If I’m approved for match funding, am I guaranteed to receive a specific amount?  No, this is a challenge match, not a grant. Your team needs to raise a dollar to receive a dollar, and no amount of match funding is guaranteed in advance. If you begin a campaign, but then stop fundraising for several months, there is no guarantee that match funding will still be available later. Funds will be distributed on a first-come basis to all participating campaigns, so that funding flows toward projects with the most urgent funding needs and active teams.

How do I know if match funding is still available for my project? When you share your project idea, our team will alert you in the case that match funds are running low and you may not be able to access the maximum amount; then you can decide if you would like to go forward with fundraising or not. If you are already participating in the ioby Detroit Match Fund, but have not yet met your fundraising goal, ioby will alert you when match funds begin running low.

How long will the ioby Detroit Match Fund be available?  This will depend on how many projects participate. Funding will be distributed on a first-come basis as participating leaders fundraise. 
 

Eligibility

How do I know if my idea is eligible for this match funding?

To access the ioby Detroit Match Fund, the project that you are fundraising for must:

• Be based within Detroit city limits, including Highland Park and Hamtramck.

• Provide an accessible, public benefit or service to the residents of any Detroit neighborhood(s) that helps that community manage the impacts of COVID-19.

• Be led by a resident, nonprofit, neighborhood group, school, or informal community committee in Detroit.

• Not be aimed at private profit for a specific individual, family, or business (for example, an individual's medical expenses, or business start up costs).

• Be implemented within 2020. This funding is intended to fund urgent, immediate projects that are responding to current health and economic needs.

• Be led by a local nonprofit (including 501c3s, schools, government agencies, or places of worship), an individual/informal group with a local nonprofit fiscal sponsor to steward funds on their behalf, or an individual/informal group for which ioby is serving as fiscal sponsor.

Who is eligible to receive matching funds? Anyone working on a project that serves a thriving Detroit. Individual residents, informal groups of friends and neighbors, nonprofits, schools, community-based organizations, and community development corporations are all invited to submit their project ideas.

What if I have more than one eligible project idea? It’s best to pick one thing to crowdfund for at a time. If you’re trying to decide between several possible funding needs, keep in mind that crowdfunding works best for projects that are concrete and specific, where residents will be able to see the results or participate in the project they helped fund.

What kinds of projects are eligible? As long as your project fits the above criteria, you are eligible for crowdfunding with this match. Some examples of eligible projects include: 

1. Supporting a local charitable institution (soup kitchen, food bank, senior center, hospital, etc) that is experiencing high demand.

2. Educating your community about COVID-19 through local media or online events.

3. Providing new online events or services that fight isolation, help neighbors connect, and lift spirits in your community.

4. Covering costs for new local initiatives that support vulnerable community members, such as:

          a. Mileage for volunteers bringing supplies to vulnerable neighbors.

          b. Childcare support, healthcare support, or food, first aid or educational supplies for community members in need.

5. Covering unexpected, COVID-19 related costs for your local nonprofit or community-based organization, such as:  

          a. Technology needed to continue your work virtually.

          b.Expenses related to rescheduling events.

          c. Mileage or taxi reimbursements for staff and volunteers avoiding public transit.

          d. Additional supplies (masks, disposable gloves, cleaning supplies, etc) needed to provide services more safely.

 

Ineligible

Because all donations on ioby are tax-deductible, we cannot support campaigns that benefit one specific individual, family, or business, such as:

1. Gap funding for your small business.

2. Covering a specific individual’s loss of income or medical expenses.

 

Feel free to contact Detroit Action Strategist Brooke Harris at Brooke@ioby.org to discuss your project idea. 

 

Match Caps and Budget Questions

Does it cost anything to fundraise on ioby? ioby's standard platform and fiscal sponsorship fees are some of the lowest around and are deducted from your total at the end of your campaign; there is no financial commitment up front to start fundraising with ioby. 

Please note: Detroit campaigns that are specifically in response to community needs from the impacts of COVID-19, the only cost is the 3% processing fee that we pass on to our secure third-party processor. This 3% is retained from the total you raise (including any match funding applied) at the end of your campaign, nothing is paid up front. We are waiving the ioby $35 platform fee and also our fiscal sponsorship service is free for COVID-19 response projects.

How much match funding can I receive on my campaign? $4,000 is the maximum amount that can be applied to any campaign in the ioby Detroit Match Fund. This cap helps ensure that multiple projects will have access to funding.

What if my project is small and I don't need $4,000? Or what if I don't think I can raise that much?  That's totally fine! This program is appropriate for small-scale, grassroots projects and ioby has lots of experience supporting smaller campaigns. You are not required to try to use the full $4,000 in match funding.

Should the goal I set on my fundraising page include the amount of match funding I hope to receive? Yes. For example, if you need $2,000 to implement your project, your public goal on your page would be $2,000—you would only need to fundraise $1,000 of that goal, which would be doubled as you fundraise.

Shouldn't I set a really big goal and hope for the best? You will only receive match funding equivalent to what you raise, so we encourage you to aim for an amount of funding that fits your team’s fundraising capacity and immediate budget needs. Also, it makes crowdfunding more difficult to set a larger goal than you have a plan to reach, because donors are less likely to give to campaigns that don't look likely to meet their goal. Our webinars, campaign planning tools, and your Leader Success Strategist can all help you set a goal that fits your team size and fundraising plan.

Does match funding apply to any donation? Match funding is meant to make it easier for you to reach out to your networks broadly to ask for donations, and not meant for doubling just one or two large gifts. For that reason, we’ll only be matching up to the first $1,000 of any single donation.

Does ioby accept checks and can they be matched?  Yes. It's not standard practice, but if you have a donor who prefers to give by check instead of credit card, they can send their check to ioby to be applied to your campaign. ioby's donation processing fee of 3% also applies to check donations, and check donations can be matched. We won’t be able to match a check donation until we receive and process the check, whereas online donations are matched instantly.

What if I use up all the match funding I was originally planning for, but want to keep fundraising? Great! With ioby’s flexible finish policy you can always raise your goal mid-campaign if needed. If you hit the $4,000 match cap, you are also welcome to keep fundraising additional unmatched dollars.

What happens if I don’t meet my goal? Our trainings and one-on-one support are intended to give you and your team the best shot as success. However, if you fall short of your goal, you'll still keep anything you raised and match funding you've earned. When you close your campaign, your Leader Success Strategist will ask you to adjust the budget on your page to show how you’ll use the smaller amount of funds toward your project.

Here are some examples of possible budget scenarios:

Your original goal: $4,000
You raise: $2,000
Match funding added: $2,000
Total disbursed at end of campaign: $4,000*

Your original goal: $4,000
You raise: $1,000
Match funding added: $1,000
Total disbursed at end of campaign: $2,000*
 

Your original goal: $4,000
You raise: $4,500
Match funding added: $4,500
Total disbursed at end of campaign: $9,000*
 

Your original goal: $25,000
You raise: $15,000
Match funding added: $10,000
Total disbursed at end of campaign: $25,000*

Your page will continue to accept donations after your goal is met and you can raise your campaign goal at any time during your campaign. When $4,000 in match funding has been applied to your page, the match will automatically shut off. At that point, donations will no longer be matched but you are always welcome to continue fundraising additional unmatched dollars.

*Minus ioby fees. Remember, if your project is responding to COVID-19 in your community you will not be charged the 5% fiscal sponsorship fee or the $35 platform fee. You will only be charged the 3% donation processing fee, charged by our third-party credit card processor. 

Reporting and Receiving Your Funds

When will I receive my match funding? Donations to your ioby campaign page will be doubled instantly as people donate to your page. When you decide to close your campaign, you’ll receive the total you raised plus match funding as one lump sum, via check. ioby’s super-low fees will be retained from that total. After you've signed your project agreement, please allow 7 business days to receive your check. If you haven't signed your project agreement, we cannot send you your funding.

What reporting is required if I participate? All participating campaigns are required to complete an online survey that we'll ask you to fill it out at the point that you close your campaign and request your funds. It should take about 10-15 minutes to fill out.

We may also follow up with you after you've implemented your project to ask you to share any great photos that we may use in public reports or blog posts to help share the power of your work and inspire other leaders.

Other Questions?

Contact Brooke, your ioby Detroit Action Strategist at brooke@ioby.org